01 / WORK

Salesforce

Making complicated systems work at scale.

I work on the systems behind sales compensation — where business policy, data, engineering, finance, and the experience of the person getting paid all have to agree.

From a 500-person pilot to ~23,000 sellers.

Read the Salesforce chapter

WishTales.ai

Learning what 0→1 actually feels like.

I joined WishTales at the early stage of building a multimodal GenAI product, working directly with the founder and early users to turn feedback into product decisions.

That work contributed to a $200K angel round.

Read the WishTales.ai chapter

Deloitte

Where I discovered I liked building products.

Prior to joining CMU, I was a Product Manager at Deloitte. Over a span of 4 years, I worked on B2B SaaS products across CRM and Energy sectors.

From zero to 250+ supported projects and 400K+ end users.

Read the Deloitte chapter

Earlier, along the way

Trendsi

Worked with the inbound sales team on growth experiments for a B2B dropshipping platform. Launched channel-specific landing pages that increased new-user sign-ups by 5%, and redesigned email strategy through competitive analysis, improving CTR by 3%. Also automated marketing-content creation using OpenAI APIs, increasing campaign volume from 12 to 40 while reducing content-creation time by 70%.

The Stories & Wisdom Company

Worked directly with the CEO on new product and revenue opportunities. Built a three-stage roadmap for a social-learning product aimed at immigrants navigating the US permanent-residency process, developed commercialization strategy for grant and funding opportunities, and launched an AI-based analytics experience using real-time user-interaction data.